Auckland Airport wins airline marketing award

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Auckland Airport won an award yesterday (March 16) for best airport marketing in the 4-20 million passengers category at the Routes Asia 2015 Airline Marketing Awards held in Kunming, China.

The awards are voted for and judged by airline and industry experts giving the airline community the chance to have their say as to which airport or tourism authority they think provides the best overall marketing services.

Jason Delamore, general manager, marketing for Auckland Airport, said, “We are continuously looking to help drive New Zealand tourism through highly targeted and innovative marketing initiatives, with a broad set of partners. It is an honor to receive this award from airlines recognizing Auckland Airport as a leader in this area.

“Recently we have been focused on delivering the ‘Four Seasons, Five Senses’ marketing project, a project jointly funded by Auckland Airport and the Ministry of Business, Innovation, and Employment.”

Norris Carter, general manager, aeronautical commercial for Auckland Airport, said, “Successful airline marketing partnerships are imperative to air service development. We strongly believe that by working closely with our airline and industry partners, we can capitalize on market opportunities and continue to grow the New Zealand tourism industry.”

Other award winners included Changi Airport in Singapore for the 20 miilion plus category and Darwin International Airport in Australia for the four million or less category.

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Helen has worked for UKi Media & Events for nearly a decade. She joined the company as assistant editor on Passenger Terminal World and since progressed to become editor of five publications, covering everything from aviation, logistics and e-commerce to meteorology. She has a love for travel and property and has redeveloped three houses in three years. When she’s not editing magazines, she’s running around after her two boys and their partner in crime, Pete the pug.

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