Digital Albert Heijn launches at Schiphol 

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Dutch supermarket chain Albert Heijn has opened a digital store at Amsterdam Airport Schiphol on a two-month trial basis.

Customers scan their (contactless) debit card at the door, which then opens automatically. They choose the products they want, put them in their bag and leave. The groceries picked up are automatically registered and paid for. Customers can also check their purchases at the exit, if they wish.

Albert Heijn began testing the digital store at its head office in Zaandam in September 2019. The store was developed with the American tech startup AiFi and with ING. It not only makes shopping easy, but it is also a standalone structure, meaning that it can be placed at locations where there is a need for a small temporary store.

“Speed and convenience are paramount for our travelers. We are therefore happy to give a stage to this innovation from Albert Heijn and are extremely proud that we can be the first to offer visitors to Schiphol the benefits of digital shopping,” said Irene Muysson, head of retail, food and beverage and commercial services at Amsterdam Airport Schiphol.

The 14m2 (150ft2 ) digital store is on Jan Dellaert Square until the end of January 2020 and is open daily from 8:00am to 8:00pm.

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Tara has worked for UKi Media & Events since 2013, initially as a freelancer. She has been a journalist for over a decade and has worked for a range of publications, including Personnel Today, Management Today and The Grocer.

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