SSP promotes local cuisine in Sweden

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Travel F&B specialist SSP Group has partnered with airport operator Swedavia to open a selection of new food and beverage units at Umeå Airport and Stockholm Arlanda Airport.

SSP has launched UME Fika & Bar at Umeå Airport, offering passengers a one-stop shop for all their food, drink and retail needs. The concept is designed to provide a comfortable and relaxing environment away from the busy airport terminal.

The menu at UME Fika & Bar includes everything from Swedish meatballs and hamburgers to shrimp sandwiches, vegan dishes and ‘raw fika’ – a range of lactose and gluten-free treats – as well as craft beers, organic wines, espresso and healthy smoothies. The restaurant is divided into different zones to suit customer preferences, accommodating both those who are working while eating a quick meal and those enjoying a preflight drink with friends. The outlet also features a retail offer selling travel goods.

SSP has also launched three F&B units at Stockholm Arlanda Airport, including the first travel retail concession for Bastard Burgers. The popular brand is inspired by New York street food and has become well-known locally for its premium hamburgers, buns and side dishes.

The Stockholm Arlanda Airport offering includes two new concepts – Uncorked and ÄTA. Uncorked is a lounge-style wine bar located at Terminal 5 Pier F, with an extensive wine list and a menu serving early morning breakfasts and classic Swedish dishes. ÄTA is a café and bar in the Terminal 4 domestic area, with a focus on freshly baked goods, including buns, hot sandwiches and pizza, as well as salads, lighter dishes, and a wide range of beers and wines.

Joakim Klingsell, CEO of SSP Sweden, said, “We’re very excited to be working with Swedavia to strengthen the food and beverage offering at Umeå Airport and Stockholm Arlanda Airport. Whether passengers are looking to indulge in the latest food trends or try something more traditional, these new concepts will present them with outstanding local cuisine that is a ‘true taste of Sweden’.”

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Tara has worked for UKi Media & Events since 2013, initially as a freelancer. She has been a journalist for over a decade and has worked for a range of publications, including Personnel Today, Management Today and The Grocer.

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