Swissport launches loyalty scheme for its Aspire lounges

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Aspire Airport Lounges by Swissport has launched a new digital loyalty scheme. Aspire Rewards has been designed to offer rewards to all Aspire Lounge guests.

Customers booking directly on www.executivelounges.com will earn rewards quicker than other entry methods to the lounges. The scheme, which is accessible through a new mobile app, has replaced the previous scheme called LoungeMiles.

With LoungeMiles, users would collect a stamp each time they visited a participating lounge and would receive one free entry after five visits.

Now, lounge users will receive points per visit and upon reaching a certain level of points, can receive a free lounge visit or a £5 (US$6.5) e-gift voucher eligible at a number of stores including John Lewis and Marks & Spencer.

Shaun Weston, vice president of global lounges at Swissport, said, “We have a number of lounges throughout some of the busiest airports in the UK and as a business we felt it was right to start rewarding customers who book directly through us.

“Our new application is easy to use and is available on both the Apple App Store and Google Play making it accessible to millions of people.”

“It’s quite simple, booking directly with us will see users earn the most amount of points possible. We also price match meaning people will always achieve the best price possible when booking directly with us.”

Each adult booking direct with Aspire Lounges on www.executivelounges.com will earn four points per £1 (US$1.3) spent. To activate the free visits, users need to gain 500 points for one free lounge visit or 700 points for the e-voucher.

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Kirstie joined the team in early 2017 and brings writing, communications and client experience with her. Now an assistant editor, she produces content for our magazines and websites. Away from the office, you will find her blogging on her lifestyle website or searching the internet for photos of sausage dogs.

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