First MAC travel retail store opens in Australia

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Lagardère Travel Retail, a pioneering and leading travel retail player with global reach, has opened the first standalone store for MAC in Australia. The 38m² store at Adelaide Airport is said to have a contemporary and stylish design and layout.

MAC is a well known make-up brand, with the store offering a number of its skincare items, fragrances and application tools. It even offers a touch-up make-up service, with experienced professionals on hand to help out passengers on the go. Another key feature is the interactive ‘play table’, where customers are invited to sample certain products, with advice and direction from the MAC artists.

Matthieu Mercier, CEO of the Pacific region for Lagardère Travel Retail, said, “Adelaide Airport shares our vision for innovative thinking, and recognized the growing demand for MAC’s high class products and services within the travel retail market. MAC is the perfect addition to add to our collection of brands with our long-term partner, Adelaide Airport, and we are confident this unique and exciting offer will delight each and every passenger traveling through the Airport.”

Written by Chris Anderson

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Helen has worked for UKi Media & Events for nearly a decade. She joined the company as assistant editor on Passenger Terminal World and since progressed to become editor of five publications, covering everything from aviation, logistics and e-commerce to meteorology. She has a love for travel and property and has redeveloped three houses in three years. When she’s not editing magazines, she’s running around after her two boys and their partner in crime, Pete the pug.

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