Online nutraceutical brand Pure Nutrition has opened its first outlet at Delhi International Airport, building on the success of its Mumbai Airport branches.
The newly launched store will be open to customers 24 hours a day, showcasing the brand’s range, which includes dietary supplements, superfoods, pure herbal infusions, cold pressed oils, protein powder and soups.
Speaking about the opening of the new store, Sushil Khaitan, CEO and director of Pure Nutrition.me, said, “Our products have seen a huge uptake online across our website and various marketplaces, so taking this step was logical for our growth story.
“Airports have proven to be an effective platform for us to demonstrate our brand to new and existing customers alike. We are confident that our range of travel-oriented products for gut health, immunity, and so on, will boost sales even further. At Delhi, we hope to repeat the success we have had at Mumbai Airport.”