New head for Sustainable Aviation coalition

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Adam Morton, head of environmental technology at Rolls-Royce, has been appointed chair of the UK’s Sustainable Aviation coalition.

Morton takes over from Neil Robinson, corporate affairs director at Manchester Airports Group (MAG), who helped guide the coalition toward its landmark net zero pledge. Robinson also helped oversee the development of the Decarbonisation Road-Map: A Path to Net Zero, which was published alongside the announcement, setting out the steps necessary for the industry and government to achieve net zero.

Responsible for guiding Rolls-Royce’s investments in new environmental and energy technologies day-to-day, Morton will bring technical expertise to the chairship. One of the authors of the Decarbonisation Road-Map, he has been appointed to help the industry to implement the changes and technology needed to reach the target.

Morton said of his appointment, “I am delighted to have taken on the role of chair at such as critical time for the UK aviation industry. There is such an opportunity now to make the UK a global leader in the green aviation technologies of the future, such as through the development of electric aircraft and sustainable aviation fuels, and I look forward to working with policymakers to best understand how we can achieve this shared vision.”

Launched in 2005, Sustainable Aviation is a long-term strategy which sets out the collective approach of UK aviation to work to ensure a cleaner, quieter, smarter future for the industry.

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Tara has worked for UKi Media & Events since 2013, initially as a freelancer. She has been a journalist for over a decade and has worked for a range of publications, including Personnel Today, Management Today and The Grocer.

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