SSP wins Beijing Daxing contract

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Travel F&B specialist SSP Group has secured three contracts to open six food and beverage units at the new Beijing Daxing International Airport in China.

SSP will be the key food and beverage operator at Beijing Daxing, and will work with the airport to introduce concepts that will appeal to both local and international travelers. This will include Blue frog bar & grill, one of the fastest-growing Western casual dining restaurants in China, which will open on the third-floor airside area of the airport. The chain will offer a selection of classic dishes with an emphasis on North American flavors, including steaks, burgers, sliders and ribs.

Popular Japanese restaurant chain Saboten will also make its first appearance at a mainland airport in China, with a new outlet opening on the second floor of the domestic airside area. Passengers will be able to sample Saboten’s signature dishes such as its special tonkatsu sauce and Koshihikari rice.

A second Saboten unit will open on the fifth-floor departure landside mezzanine alongside three further Asian F&B brands. These include wonton noodle specialists Chee Kei; Chinese snacks chain Taoyuan Village; and Hungry Korean, which will serve authentic Korean dishes with a modern twist.

Mark Angela, CEO of SSP Asia Pacific, said, “We’re delighted to have secured this new deal at Beijing Daxing International Airport and to have the opportunity to bring our market-leading concepts to this exciting new development. The travel retail market in China continues to grow at a rapid pace, and these latest launches will enable us to grow our presence and gain a stronger foothold in this burgeoning region.”

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Tara has worked for UKi Media & Events since 2013, initially as a freelancer. She has been a journalist for over a decade and has worked for a range of publications, including Personnel Today, Management Today and The Grocer.

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