Samsung opens pop-up Experience Zone at Hamad Airport

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Qatar Duty Free (QDF), in conjunction with Samsung Gulf Electronics, has opened an Experience Zone for passengers traveling through Hamad International Airport (HIA), Qatar, this summer.

The Samsung Experience Zone showcases the latest Samsung products available on the market, offering passengers the chance to experience and test the goods for themselves. The pop-up store is in the heart of HIA, on Concourse C.

Measuring 150m2 (1,600ft2), the stand will show the latest cell phones and accessories, including the Samsung Galaxy S9 and S9 Plus, Samsung Note 8, Samsung Gear VR and a wide variety of TVs.

Thabet Musleh, head of QDF, said, “We are proud to be the first airport retailer to introduce the Samsung Experience Zone in the Gulf region. QDF understands the power of technology, innovation and creativity now and for the future, in alignment with the Qatar National Vision 2030. It is a privilege to work with our key partner, Samsung Gulf Electronics, to bring the latest technology to HIA, providing our passengers with even more engaging experiences and making HIA a world-class shopping destination in itself.”

C Purushothaman, head of marketing (smartphones and tablets), IT and Mobile Division at Samsung Gulf Electronics, said, “We are very excited to offer the thousands of passengers traveling through Doha’s airport a unique way to experience the Samsung ecosystem of products and solutions at the Samsung Experience Zone. All travelers at HIA can discover the latest devices, our range of Samsung wearables and so much more. They will also have a chance to interact with our products’ innovative functions, such as super slow motion and AR Emoji, up close.”

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Dan joined Passenger Terminal World in 2014 having spent the early years of his career in the recruitment industry. As assistant editor, he now produces daily content for the website and supports the editors with the publication of each exciting new issue. When he’s not reporting on the latest aviation news, Dan can be found apprehensively planning his next DIY project.

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